What's up guys, fasitv here. And welcome to a brand new video on the channel. On today's video, I'm going to be showing you how I got 1000 views per hour, by analyzing YouTube data with a free tool called TubeBuddy that you can also use to grow your YouTube channel. For those of you who don't know, TubeBuddy is an extension which you can install into your browser, and it gives you access to a bunch of new tools and insights that YouTube doesn't provide by default. Now the reason a new channel would want to use TubeBuddy is because when you create a new channel, you're actually faced with a lot more decisions than you think.
Most people assume that making content on YouTube is as easy as thinking of a video idea, and executing on it. However, if you want to maximize your success, you have to consider every single variable that goes into creating a YouTube video. You have to think about the title, the content, the thumbnail, where you're gonna position yourself, your keywords, and much, much more. And properly making each decision is what leads to growth on YouTube. And recently I made a video on how to use Zoom which is a software for video calling. I used TubeBuddy to plan the entire process. And as a result, my video actually ranked at the top of the search. And currently, at the time of this video, is getting about 1000 views per hour, a lot of them, which are coming from the search because I used TubeBuddy to optimize that video.
Now this video is not sponsored by TubeBuddy. I've been using their service for the last four years, and I thought this would be helpful for you guys. And a lot of the features, almost all of them I'm covering in this video, are actually free TubeBuddy features. If you go on their website, you can see that most of their functionality is actually free for everybody, especially for content creation and SEO. And if you wanted to upgrade, it would be about $3 a month. So that's why I thought TubeBuddy would be a great way to show you guys how you can optimize your YouTube content. Now, in this video, I'm going to be going over the basics. I'm going to be talking about.
how you can use TubeBuddy to plan your videos, how to think about each variable independently, and then how to optimize your videos to maximize success when you're actually posting. Now I do plan to make more in-depth tutorials as well as a YouTube analytics tutorial in the future, so stay tuned for those. If you guys do want to see more videos like this, be sure to hit that like button down below. And, with that being said, let's get started. (hip hop music) So the first thing you want to do is go ahead and go on the Google Chrome webstore and download the extension. I've linked TubeBuddy down below with my affiliate link, if you guys are interested in supporting the channel, but you don't have to use it. You can just go on the Chrome webstore and download the extension. And once you make an account, you're ready to get started. The first thing we're going to be covering is figuring out what kind of video you want to make. And there's a lot of decisions that go into this, such as, what keywords you want to use, as well as what the title of your video, and the thumbnail should be.
So the first thing I'm going to be showing you is going to be the TubeBuddy Keyword Planner which is perfect for this. All you want to do is click on this TubeBuddy button at the top, and then go to the keyword explorer. You can also automatically load this every time you search something on YouTube it shows up on the side over here. But we're going to be using the tool that has a pop up screen. And all you want to do is go ahead, and search for any title of a video, or the title of the video that you want to make. So in my case, the video I wanted to make was How To Use Zoom. And then you're gonna click on Explore. And it's going to load it with a bunch of different data. You're going to start off with the overall score which basically shows you how good of an idea it is to make this video your title. As you keep putting in different suggestions for your titles, you're going to see the score change. And if you don't have time, I would just choose the best weighted score. Now the score is weighted on a bunch of different metrics. It's based on how many people are searching for it, how many videos there are, and
how easy it is to actually rank high in the search with this title, which is the optimization strength, how much potential it has to be properly executed in the search engine. You're going to be using this to see what kind of video titles you want to make. Now, if you have a video that has a fairly poor score, what you want to do is go ahead, you can go down here, and you can search for other suggested titles. So for example, you can click on How to Use Zoom Meeting, and it's going to give me a new score. This score is actually a lot higher because there's way less competition. Everyone who's making a Zoom video, in my case, is making a video on How to Use Zoom, and that's what they're titling it. They're not calling it Zoom Meeting. So if I was to make a video,
I would want to call it How To Use Zoom Meeting, and that's exactly what I did here. Now say you've used this tool, and you have a good list of maybe four or five videos you want to make, and you want to upload them over the next two months, but you don't know when the best day to upload each video is, this is where you can go into the historical tab, and you can actually see how this search query has been trending over time. So as you can see, because a lot of people are now working from home, the sooner you make a video about Zoom, the better it is. But these trends will depend based on what you search. And then if you want to see and get really granular, and look at where your viewers would be coming from, you can also look at the map. This is really helpful if you're making videos about maybe movies for example that might be more popular in different countries.
You can see where the search will be coming from, and you can see if it aligns with your current analytics and your current viewership. If you're looking to attract new people as well. And if I just close this out right now, what you can see is that the search explorer is providing you with the exact same functionality, it's showing me the potential of each video as well as other related searches. But this is also showing me the most used tags by these YouTubers. So if I wanted to make a video that ranked high in the search, I can see that a lot of the YouTubers are using How To Use Zoom Meeting and Video Conference as their tags, and if I wanted to use these tags in my own video, it's as easy as clicking this button to copy them to my clipboard.
And then I can go ahead and paste them in my video settings as well, underneath the tags. And you can also click on Keyword Stats to get more analytics. But this isn't as useful as the main page or the Keyword Explorer on the TubeBuddy add on. Now say you find the title you want to use and you know what video you want to make, and you find a video on the search page that's doing really well, and you want to see what they're doing to make their video appear at the top of the search, or get the most views. You can actually click on a video. For example, I'm just gonna click on my video. And it's going to load all of the insights for that specific video on the right side of the screen. So once this loads up, you're going to be able to see the views this video has as well as stats, and where it's been shared. So for example, you can actually see where the different views are coming from. So for me, there's 194 likes on Facebook for this video.
I'm actually not sure where that came from. Somebody must have shared it in a teacher's group. And then you can also see the tags for that specific video. If that video's doing really well you can also copy those tags. Now say you found two videos that are both doing really well and you want to see what tags they have in common, you can also click on the Compare tool over here and paste the link of the video that you want to compare this video to. And it's going to load up the tags for both as well as highlight the ones that are being used for both videos. So here you can see that this video, and the comparison video only have two tags in common. But if you saw two really high-performing videos with lots of different tags that are highlighted, then those are the tags you most likely want to use in your video as well. Now say that you've used TubeBuddy and you've planned the perfect video. You have the right title, the right keywords and the right description. The next thing you want to do, is you want to post it. You post this video, and it's not doing that well.
What you can now do, is you can still use TubeBuddy to optimize your video to see what you might want to change about the video itself. So once you go into the video details, you can see that there's another TubeBuddy tab over here. We're not going to be covering this right now but this is more for YouTube creation tools, and your end cards, and your tags, and for automating those things. But rather, we're going to scroll down. And what we're going to see is we're going to see tag rankings. So this is a paid feature which comes with TubeBuddy Pro, but essentially, what it does, is it shows you where each search query is allowing your video to rank. So for example, if someone is searching How to Use Zoom, my video is third right now on that page. And what you can do here, is see exactly why your video is getting views, because you can see where it's ranking. So for example, what I can do, is I can delete the How to Use Zoom for Teachers tag and use this tag space to make more tags that are tailored towards students. Because right now, the video is ranking fourth when people look up How To Use Zoom for Students.
If I use more student-based tags, maybe my video will be at the top, and get even more views. So as you can see, the tag ranking tool is also very powerful. Now apart from just comparing my video to other videos in the search, I can also compare channels to better plan my channel for the future. So, say that I've been making tutorial videos for the last month, and my videos haven't been getting very many views, and I haven't been growing as much. But there's other channels in the space. And what they've been doing is, they've changed their content a little bit. Maybe they're making more vlogs, for example. I can see if them making more vlogs is having an impact on their channel, and if that's a trend that I should be following as well. So all you wanna do is go ahead and go on any channel. And the Channelytics tab will pop up automatically.
And what it'll allow you to do is see the stats of the channel, but also compare your viewership and subscribers to their channels, in this graph. And you can see the trend line, and see how it's changed compared to your channel. So what I can notice from this channel which also made this Zoom tutorial is that we both had stagnating views. And then all of a sudden, our viewership proportionately increased. And what this means, is that both of us capitalized on this trend of people working from home, and made a Zoom Beginner's Guide. And this is the only thing that caused the spike in the viewership. Now say, for example, Ben Balden was making even more Zoom tutorials, and his views spiked at an even faster rate, this would mean that I should keep making these kind of videos, because they're going to have an overall positive impact on my channel which will allow me to better future plan. Now that's all we are going to be covering in this video. Hopefully it did help you out, and you now know how to use TubeBuddy to better plan ahead for your channel which will allow it to grow even faster. And if this video did help you out, be sure to give it a big thumbs up. And as always, thanks for watching.